About Us
Our Story
Amalgam Box began its journey in 2016, born out of a simple yet powerful idea — to bridge the gap between brands and mass media with clarity, creativity, and strategic precision.
What started as a boutique media consultancy has evolved into Amalgam Box Pvt. Ltd., a full-fledged media planning and mass media branding powerhouse. Our growth has been driven by a relentless passion for impactful storytelling, a deep understanding of traditional and emerging media ecosystems, and the trust of forward-thinking clients across industries.
Our Mission
At Amalgam Box Pvt. Ltd., our mission is to empower brands with strategic media planning and impactful mass media branding that drives visibility, engagement, and long-term growth. We aim to bridge creativity with data-driven insight, delivering integrated solutions across traditional and emerging media platforms — ensuring every brand we work with finds its strongest voice in the marketplace.
We are committed to being the trusted partner that turns brand potential into strong market presence. By aligning creative vision with targeted media execution, we help brands grow with purpose, consistency, and measurable impact.
Our Vision
To be India’s most trusted and innovative media and branding consultancy, known for transforming brands into powerful media identities across mass communication and emerging digital platforms.
We envision a future where every brand, regardless of size, has access to strategic media leadership that delivers lasting impact, cultural relevance, and market leadership.
We aspire to set new benchmarks in media excellence by combining insight, integrity, and imagination in everything we do.
Meet our team
Expert strategists. Passionate storytellers. Partners in your brand journey.
Yesudas George
Director & Chief Strategist
Founder and chief visionary, George is the driving force behind the company. With an unrelenting passion for media innovation, he plays a pivotal role in crafting high-impact mass media solutions that resonate across print, television, radio, and outdoor platforms.
Febin B
Director - Operations & Digital Business
Febin heads the operations and digital business at Amalgam Box Pvt. Ltd. With a keen eye for detail and a passion for AI and Digital business, Febin excels at building systems that drive performance, and unlocking new market opportunities in the Digital landscape.
Arun Raj Kartha
Creative Consultant
Arun Raj Kartha is a seasoned Creative Consultant with over 20 years of experience in ad film making, known for crafting compelling visual narratives that resonate with diverse audiences. His expertise spans concept development, direction, and brand storytelling, making him a sought-after name in the advertising industry.
Dr. Resmi Prakash
Brand Content Advisor
Dr. Resmi Prakash, a researcher and writer with a PhD in Linguistics, brings a deep understanding of language and communication to her role as a Brand Content Advisor. Her expertise helps brands craft authentic, impactful narratives that connect meaningfully with their audiences.
Partners and references
Join us in Shaping Powerful Brand Narratives Across All Media
We are committed to being the trusted media partner that turns your brand potential into strong market presence.